Ekata - Jun 21 - Trust and Safety
Common Sense Virtual Roundtable:

Trust and Safety:
The Foundation of a Secure Marketplace

June 21st, 2023, 10:30 AM – 11:30 AM CT, Successfully Held

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Presented by

Ekata (2023)

Here’s what we discussed:

According to BCC Research, the market value of the global sharing economy is estimated to reach $1.5 trillion by 2024. Such rapid growth means marketplaces will face challenges in building and maintaining a trust and safety mechanism that ensures a good user experience for everyone on their platform. Of course, foundational to that work is ensuring your customers are who they say they are.

Beyond mitigating brand damage and customer churn, building and maintaining trust and safety on your platform can improve user experience, court customer loyalty, and grow your bottom line. A critical component of achieving that objective is preventing, detecting, and responding to fraud and abuse.
During this roundtable, we discussed:
  • The special role trust and safety plays in digital marketplaces
  • Strategies for keeping your customers safe
  • How leveraging the right data can aid in stopping bad actors before they have a chance to cause trouble on your platform
  • How to provide a frictionless sign-up experience for your new users

Solution Expert

Jordan Free
Sr. Enterprise Account Executive – Marketplaces
at Ekata, a Mastercard Company

Jordan has spent seven of the last 10 years of software sales experience in the fraud and risk industry. In his current role, he specializes in consulting with marketplaces and technology companies to improve risk decisions made during the customer journey by leveraging identity data.

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Request detailed session notes

We are careful about who we send this key document to. The session notes will be sent based on the request, provided your profile matches our qualification criteria.

About Ekata:

Ekata Inc., a Mastercard company, empowers businesses to enable frictionless experiences and combat fraud worldwide. Our identity verification solutions are powered by the Ekata Identity Engine, which combines sophisticated data science and machine learning to help businesses make quick and accurate risk decisions about their customers. Using Ekata’s solutions, businesses can validate customers’ identities and assess risk seamlessly and securely while preserving privacy.

Participation in the Virtual Roundtable is free of charge to qualified attendees. Once you’ve completed the registration, we’ll confirm your invitation and send you a calendar invite with a link to the meeting.

If you don’t qualify, we’ll suggest other learning events that may be a better fit for you.

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