Continuing the Conversation –
Facilitated Friction: Balancing Risk and Customer Experience
A Virtual Chocolate Tasting
Successfully held on May 8th, 2024
Presented by
Here’s what we discussed:
Telesign is constantly looking at gaining insights into how companies are facing and combatting emerging fraud and the importance of facilitated friction in the customer experience. We want to share our learnings and continue the conversation on the threat of evolving fraud schemes impacting businesses that leverage the digital landscape for customer acquisition and engagement.
Identity authentication and verification throughout the customer lifecycle is commonly understood and accepted, but the framework that most efficiently balances security with a seamless user experience is business-specific.
Product owners, leaders, and innovators with an interest in creating a safe and seamless user experience are left with a fundamental question, “How do we balance managing risk with ensuring an exceptional customer experience?”
Participants joined Michael Lappin, Telesign’s Senior Director of Solutions Engineering, and other prominent executives in security for an interactive roundtable, to explore some of the most fundamental topics in fraud prevention today, including:
- Preparing for emerging and prominent fraud schemes: what they are and how they impact your organization. Walk away with prevention strategies for International Revenue Share Fraud (IRSF), synthetic identity fraud, account takeovers, fake users, bots, and more.
- Understanding multifactor authentication (MFA): strengths, shortcomings, and opportunities with today’s most popular security frameworks
- Defining the right balance between security and a seamless user experience with scalable methodologies to distinguish safe users from fake users “the right balance between security and a seamless user experience with scalable methodologies to distinguish safe users from fake users
AGENDA
1:00 PM – 1:10 PM
Session & Participant Intro
1:10 PM – 1:30 PM
Guided Chocolate Tasting by an Expert
1:30 PM – 2:20 PM
Interactive Discussion on the Topic
2:20 PM – 2:30 PM
Closing
Solution Expert
Head of Solutions Engineering at Telesign
Michael has been in the security/cyber security and incident response/forensic investigation and security software space for more than 20 years.
He has been certified in endpoint security technologies and messaging security, as well as eDiscovery, Governance, Risk and Compliance. Michael has worked on the cutting edge of AI/machine learning as well as orchestrated automation since 2015.
He is a specialist in the psychology of presales and pursues technical closure every day. At Telesign he has the privilege of leading and supporting the Solutions Engineering team.
Participation in this Virtual Chocolate Appreciation is free of charge to qualified attendees. Once you’ve completed the registration, we’ll confirm your invitation and send you a calendar invite with a link to the meeting.