Harnessing Data to Drive Next-Generation Customer Experiences
Networking Lunch
at Pan Pacific, London
Successfully held on 13th November 2024
Here’s what we discussed:
Participants joined Precisely for an exclusive lunch in London. This event explored the transformative power of data in shaping the future of customer experiences (CX).
During this invitation-only event, Precisely’s Greg Van den Heuvel, EVP and General Manager, and Kevin Ruane, Chief Marketing Officer, delved into the current market landscape, emphasizing the convergence of data integrity and customer experience, and highlighting key trends to accelerate digital transformation.
Participants learned from industry leaders as they discussed:
- Evolving Market Landscapes: Explore how the integration of comprehensive data insights is reshaping customer experience, driving innovation, and creating competitive advantages across industries.
- Customer Experience and Data Integrity: Exploring the latest trends in maintaining accurate and effective data to enhance customer experiences.
- Best Practices for Effective Data Use: Explore strategies to effectively leverage customer data to accelerate digital transformation and create dynamic, personalized communications through contextual data.
- Communication Strategies in Regulated Industries: Insights into developing successful customer communication strategies tailored for highly regulated markets.
- Accelerating Time-to-Market with Modern Solutions: Explore a unified, scalable communication platform in action, discover real-world use cases, and hear stories about organizations that have successfully transformed their businesses.
AGENDA
12:00 – 12:15
Welcome
12:15 – 13:00
Roundtable Discussion
13:00- 14:00
Lunch
14:00 – 14:20
Networking
14:20 – 14:30
Closing
Solution Experts
EVP and General Manager at Precisely
Greg Van den Heuvel is the Executive Vice President and General Manager of Engage Solutions at Precisely. In this role, he is responsible for the global financial growth of the Engage business, including strategy, product and solutions development of the EngageOne suite of products, management, enablement, technical support and business development.
Prior to joining Precisely, Greg served as the Chief Operations Officer of the Pitney Bowes software & data business.
For over 30 years, Greg held senior management positions within the Pitney Bowes corporation across services, operations, sales, strategy, marketing and product management.
Chief Marketing Officer at Precisely
Kevin Ruane is Precisely’s Chief Marketing Officer. In this role, he leads the team responsible for demand generation, events, communications, brand, web, content, sales enablement, and channel and product marketing. In 2020 Kevin led the company’s rebrand to Precisely following Syncsort’s acquisition of the Pitney Bowes software & data business in late 2019. Before joining Syncsort, Kevin held leadership positions in corporate marketing at NetSuite, NCR Corp., and Oracle. Kevin has a proven record of building, managing, and executing integrated marketing and communications programs for Fortune 500 corporations, global business units, and high-growth companies in the enterprise software sector.
Kevin earned a B.S. in Public Relations at the S.I. Newhouse School of Public Communications and a B.A. in Psychology from the College of Arts and Sciences at Syracuse University.
Lunch at Pan Pacific, London
Pan Pacific,
80 Houndsditch, London EC3A 7AB, United Kingdom
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Participation in this in-person networking session is at no cost to qualified attendees. Once you’ve completed the registration, we’ll confirm your invitation and send you a calendar invite with directions to the venue.