Participants joined us for a day focusing on data programs and strategies with data leaders from local companies in the area.
We explored topics that included:
10:00 AM – 10:30 AM
10:30 AM – 11:10 AM
When companies discover incorrect data, the typical reaction is data profiling, data cleansing, and then a plan to avoid repeating the mistakes that led to it. Data quality issues are much more challenging to resolve when they span the enterprise.
3 common challenges create data quality issues and make it difficult to resolve them:
In this session, we’ll discuss the different ways enterprises are addressing data quality today.
11:15 AM – 11:55 AM
How are different companies building data-driven organizations? We believe data democratization means empowering staff to bring the right data to the right decisions, but simply exposing more employees to more data is not enough. They need to be able to create, consume, and manage the right data.
Employees need customized guardrails depending on their level of expertise or the problem they are trying to solve. And those guardrails should not become deterrents that stagnate either the future growth of the business, or the employees, but rather promote personal and professional growth.
How are companies balancing these sometimes contradictory goals? We’ll discuss this in this session.
12:00 PM – 1:00 PM
1:00 PM – 1:40 PM
Sweeping data privacy regulations are forcing businesses to understand and simplify the architecture of their data and applications. Promoting knowledge of the data ecosystem and providing the mechanisms needed to protect sensitive data are essential for any company handling PII in 2023. The rise of generative AI applications like ChatGPT is having a big impact on data governance policies.
In this session, we’ll discuss the notion of “sensitive data governance” and how it’s being executed in 2023. We’ll focus on how organizations are updating their data governance policies to reflect the massive increase in generative AI adoption and the likely regulatory response that will follow, including:
Building policies around generative AI tools should be driven by those accountable for the data within the organization. Have you taken a pause on AI to do this today and how are you preparing for these new regulations?
1:45 PM – 2:15 PM
2:15 PM – 3:00 PM
Sue is the Director of Sales Strategists/DI Thought Leader for the Erwin Data Intelligence product line. A thought leader in the application of technology and business process to solve real business problems, Sue has over 20 years of experience working with metadata on the buy side as a customer and the sell side as a vendor, including implementation, showcasing, and program support. She has worked to structure and drive enterprise data management programs. Additionally, Sue has extensive support experience to sustain these initiatives within an organization.
She has supported a wide range of clients, including financial, insurance, healthcare, manufacturing, and e-Commerce with a general need to provide data-driven business practices. Sue is responsible for launching and guiding Quests Data Intelligence solution’s superior Modeling/Data Intelligence technology in fresh, modern offerings that deliver excellent value for today’s challenging business demands.
Sue is a frequent speaker at industry events regarding enterprise metadata management, data lineage, data governance, and engaging training for end users and partners.
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I had the opportunity to get together with fellow marketing leaders in Singapore for a roundtable discussion of ‘what’s next’ for event marketing. As buyers’ journeys are constantly evolving, it is important for us to innovate how we run events. It was a great discussion.
It was great! I got to meet with other marketers facing similar challenges to my own, and the intimate dinner was the perfect environment during which to explore new possibilities to tackle those issues.
It was really engaging, talking to our peers from different industries. We were discussing ideas. It was not just one big PowerPoint presentation. It was very effective. I guess I’m taking back a lot of notes with me.
The audience size with its format comprising panel discussions, one-on-one meetings and networking sessions was a good way to bring to the fore some common aspirations across the CX space while also providing the opportunity and time to create those individual connections. Congrats on an event well done!
We are seeing results above and beyond what we had hoped for, which is a result of the collaborative approach of our two teams working together. There is a symbiotic relationship that I did not expect where our internal sales team and the BuyerForesight team are working together to increase SQLs across the teams. It’s beautiful.
I think it’s really a must-attend event for CX professionals. I’ve gone to other events in the past and this surpasses all of them.
A lot of other conferences I’ve gone to are driven off a podium, someone presenting me a solution before they understand my problem. Here I have an opportunity to talk to my peers and learn from them.
I’m not part of some enormous crowd out there. I’m getting lot of interaction, hearing from people, their own personal stories. Individual examples of how people are leveraging their CX skills in their industry, in their business, in the work that they do everyday.
Very intimate, Very one-on-one! You are able to really get a lot of candid responses, so we’re getting a ton of value from that and a lot of valuable insights.
Common Sense Conferences are produced by BuyerForesight, a global marketing services and research firm with offices in Singapore, USA, The Netherlands and India.
Since 2019 Common Sense conferences have hosted more than 325 events focused on a wide variety of topics from Customer Experience to Data & Analytics. Learn more at commonsense.events.
Launched in 2019, Common Sense Conferences attract executive thought leaders from around the globe for conversation with peers and industry experts to promote innovation and growth. All Common Sense events share a “Less Presentation, More Conversation” theme because the last thing anyone needs is more heavy-handed sales pitches masquerading as “thought leadership”.
Common Sense Conferences are produced by BuyerForesight, a 100-person marketing services company with offices in the US, India, Singapore, Australia, the United Arab Emirates, and the Netherlands.
We produce executive thought leadership events worldwide.
We emphasize conversation over presentation. We carefully vet every prospective participant to ensure they will both contribute and get value from each event.
We have offices in Singapore, Kolkata, Bangalore, Sydney, Dubai, Amsterdam, and Duluth, Minnesota.
Attend to learn and network with industry experts and executive peers.
For half-day conferences, expect 30-35 participants and 5-6 sponsors.
For full-day conferences, expect 55-60 participants and 8-10 sponsors.
There are no current plans to invite media to upcoming conferences.
Sessions will be recorded.
Sessions will not be broadcast or made available for public viewing.
Yes.
Our business model relies on our participants being decision makers on behalf of their company, with control of a budget, buying authority, need for solutions and a timeline for purchase of those solutions within 12 months.
Qualified participants pay nothing to attend.
Common Sense Conferences will arrange and pay for air travel, hotel, and meals during the event for all qualified participants. Meals outside of the conference are not included. For some events we may offer either a car service or paid parking at the venue, but in general we expect participants to cover those costs for themselves.
You’ll need to complete a qualification form.
You can register here
No. However, we request that you make a serious effort to find a colleague in your organization with similar qualifications to participate instead of you or take a meeting with at least 3 of our sponsors.
You should plan to arrive in time to join us for cocktails (multi-day conferences), or during the designated registration time prior to sessions beginning (1-day or half-day conferences).
No. Our only requirement is that you participate in the full program from the welcome cocktail reception to the final meal on the last day.
No. Our only requirement is that you participate in the full program from the welcome cocktail reception to the final meal on the last day.
Airfare and hotel fees are covered. We also provide food & beverages at designated times and locations at the hotel during the conference.
Please make your own arrangements to travel to and from the airport by taxi or rideshare.
Yes, you may stay at the venue for multi-day events.
The format includes several session types from a full-group keynote address to small conversational breakout sessions and 1:1 meetings. The majority of our activities are designed to foster small-group conversations among participants and our industry experts.
A panel discussion is 3-5 experts discussing a series of questions posed by a moderator. Participants may ask and respond as well.
Typically 50% or more of participants attend each session, depending on the conference agenda and the number of coinciding sessions.
As many as you like.
Yes, though some sessions may fill up; in this case, you’ll need to choose a different session.
Yes, we strongly encourage your topic suggestions.
If you are a decision maker with control of a budget, buying authority, need for solutions, and a timeline for purchase of those solutions within 12 months, you will qualify. You may also qualify if you are a primary purchase influencer.
You are expected to attend and participate in sessions, join us for meals and stay through the full program. You are not required to meet with any of our sponsors, though of course, we hope you’ll want to.
We believe our participants have a lot of valuable information to share, so we encourage all participants to actively ask and answer questions during our sessions. We also ask some participants to consider serving on a panel.
You aren’t required to be a “speaker” and lead a session; however, all participants should come prepared to share their expertise or ask good questions of their peers.
If you are serving on a panel or delivering an address, we’ll introduce you to others you’ll be presenting with and set up prep calls for you. We do not use PowerPoint presentations in our breakout sessions, so a simple outline of what you intend to discuss is enough. Otherwise, all you need to do is read through the agenda and decide which sessions you’d like to participate in.
Yes, we’d like a description of what you intend to cover, but bullet points are fine.
Yes.
Other participants are executives in medium to large enterprises fitting the target demographics of the conference.
Sponsors are leading technology vendors that can address the pain points of participants.
No.
Yes, we will share the information you provide to us with sponsors.
Yes, sponsors will reach out to you after the conference.
Yes.
Yes.
