Creating Customer Delight
with Social Media in 2023
Networking Lunch at Zafferano, Singapore

23rd February 2023, 11:30 - 14:00 SGT

Creating Customer Delight with Social Media in 2023
Networking Lunch
at Zafferano, Singapore

23rd February 2023,
11:30 - 14:00 SGT

Presented by

Meltwater

Here’s what we discussed:

Meltwater spoke with 250 marketing & communications professionals in APAC to understand how organisations are leveraging data, talent, and technology to strengthen their digital marketing transformation in 2023.

They will share some of those findings in this roundtable luncheon event.

Some of the trends uncovered in this new research:

  • Influencer marketing will continue its rapid growth
  • Organisations will invest further in encouraging their employees to take part in social selling, driving employee advocacy
  • People, platform, process, purpose – where are companies investing in 2023 and why?

Meltwater will also share key learnings from its APAC clients such as:

  • Integrating social media and CX to delight customers
  • Social e-com best practices
  • Impact of social media on brand health and CX journey
  • Optimising future campaigns by using social media for market research

Lunch at Zafferano, Singapore

Zafferano
10 Collyer Quay, Level 43, Singapore 049315

View on map

Agenda

11:30 – 11:45

Welcome and Registration

11:45 – 12:00

Roundtable Discussion

12:00 – 13:00

Discussion & Lunch

13:00 – 13:20

Networking

13:20 – 14:00

Closing

Solution Expert

Mimrah Mahmood
Senior Director and Partner at Meltwater

Mimrah Mahmood is the Senior Director and Partner at Meltwater. With over 20 years of experience in digital media, he helps organisations to create best-in-class frameworks for PR and Marketing reporting. As the main point person for global companies in APAC, he advises leading companies on data tracking, social analytics, and competitive intelligence.

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Participation in this In person peer discussion is free of charge to qualified attendees. Once you’ve completed the registration, we’ll confirm your invitation and send you a calendar invite with directions to Zafferano.

We will follow COVID guidelines mandated by the government and the Venue.

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