Here’s what we discussed:
Regardless of where your organization falls in its partnership maturity journey, co-selling and co-marketing are two critical processes that need to be adopted.
They also take a lot of strategic horsepower to execute.
But, with deals that close faster, boast higher ACV, and are less likely to churn – and current estimates projecting the market value of these activities to exceed $300 billion – it’s an opportunity you can’t miss.
This Networking Roundtable brought Senior Partner Marketing & Alliance Executives together to discuss what you should be doing to optimize your ecosystem, whatever your partner organization’s maturity level.
Participation in the Virtual Roundtable is free of charge to qualified attendees. Once you’ve completed the registration, we’ll confirm your invitation and send you a calendar invite with a link to the meeting.
If you don’t qualify, we’ll suggest other learning events that may be a better fit for you.