HERE’S WHAT
WE DISCUSSED
Today’s marketers are feeling the impact of several (relatively recent) universal truths: brand loyalty is waning, it’s harder to build trust, and customized experiences are not just desired – they’re expected.
Event marketing isn’t exempt.
In this session, we explored how marketers are getting creative, employing an Event-Led Growth approach to battle increasing competition, decreasing buyer attention, and heightened demand for personalized interactions.
This was a discussion-driven roundtable, and attendees were encouraged to share their own experiences and ideas during the peer-to-peer conversation.
Presented by
BuyerForesight™ is the producer of Common Sense Conferences™
Dedicated to designing focused conversational marketing programs backed by company and contact intelligence, our programs emphasize storytelling, stimulating debates, and unexpected insights. Additionally, you’ll have the opportunity to connect with other savvy marketers.
AGENDA
18:30 – 18:45
Welcome
18:45 – 20:45
Dinner & Discussion
20:45 – 21:00