Bridging the Strategy-Reality Gap
From Strategy to Shelf:
Delighting Shoppers and Guests
Through AI-Driven Analytics

Networking Dinner at The Capital Grille, Minneapolis

March 21st 2024, 6 PM - 8:30 PM CT

Bridging the Strategy-Reality Gap
From Strategy to Shelf: Delighting Shoppers and Guests Through AI-Driven Analytics

Networking Dinner
at The Capital Grille,
Minneapolis

March 21st 2024,
6 PM - 8:30 PM CT

Presented by

Hivery

Here’s what we’ll discuss:

Join us for a roundtable discussion on the best practices and challenges in supporting retail growth, from overall category strategy to at-shelf execution. Suppliers & retailers work in partnership to turn strategic visions into successful in-store outcomes—a task often complicated by the “actionability gap.”

National strategies can sometimes be practically impossible or, at the very least, extremely challenging to implement on an operational level. Consequently, in-store execution might deviate from the original strategy, leading to suboptimal outcomes.

In this session, participants will share and discuss their experiences translating strategies into operationally viable actions.

Discover how data, advanced analytics, and AI-driven predictive modelling have empowered brands like yours to bridge this gap. Gain insights on how to navigate the “actionability gap,” tackle demand unpredictability, and optimize assortment and space plans for successful at-shelf outcomes.

Engage in a dialogue on the methods to translate strategy into tangible execution and how AI can help.

AGENDA

6:00 PM – 6:15 PM

Welcome

6:15 PM – 7:00 PM

Roundtable Discussion

7:00 PM – 8:00 PM

Dinner

8:00 PM – 8:20 PM

Networking

8:20 PM – 8:30 PM

Closing

Solution Experts

Heather Martin
VP of Marketing, HIVERY

With a background in big data analytics and shopper and category insights through InfoScout (now Numerator) and Actian (A Big Data Infrastructure company), Heather is dedicated to delivering fast and actionable insights to her customers. She has a proven track record of meeting customers’ demands for granular insights to drive actions that grow their business. Heather shares the same philosophy that “Data Has A Better IdeaTM“, which led her to join HIVERY.

LinkedIn
Kyle McKenzie
VP Engineering, HIVERY
LinkedIn

Dinner at The Capital Grille, Minneapolis

The Capital Grille
801 Hennepin Ave, Minneapolis, MN 55402, United States

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This is an executive peer group meeting for 10-15 Senior leaders. We use a conversational, story-telling approach that works best when everyone participates.

Participation in this in-person networking session is at no cost to qualified attendees. Once you’ve completed the registration, we’ll confirm your invitation and send you a calendar invite with directions to The Capital Grille.

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