I think it’s really a must-attend event for CX professionals. I’ve gone to other events in the past and this surpasses all of them.
April 26th, 2022, 6 PM - 8:30 PM CT, Successfully held
Compelling data to support the value of Customer360
At Sepia, Chicago
April 26th, 2022, 6 PM - 8:30 PM CT, Successfully held
Here’s what we discussed:
It’s generally accepted that customer acquisition costs 5 to 10x more than customer retention. So, why don’t insurance companies focus on building strong customer relationships rather than engaging in price-walking and bait-and-switch tactics? Do current IT systems hinder this focus?
When customers have multiple policies with a single insurer, customers are more loyal. According to “The Customer Compass: Navigating the Future of Insurance” report:
- Auto policyholders are 39% more likely to switch when they have policies with multiple insurers
- Homeowner policyholders are 57% more likely to switch when they have policies with multiple insurers
Reasons for changing insurance providers:
- 69% policy is too expensive
- 28% poor customer experience
- 20% lack of personalization
The truth is, customers want to be loyal. According to digital marketing firm Invesp, the probability of selling to a new prospect is just 5 to 20%, while the success rate when selling to a current customer is 60 to 70%. Plus, current customers are 50% more likely to try new products and spend 31% more, on average.
Dinner at Sepia
Sepia
123 N. Jefferson Street, Chicago, Illinois 60661
Built from an 1890 print shop, Sepia features memorabilia from the Windy City’s bygone eras. Attention to detail runs throughout Sepia – both in the room and on the plate – from the custom tile Art Nouveau floor to the hand-crafted millwork to the vintage stemware, the easy elegance of the room serves as the perfect backdrop to the inventive American cuisine.
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Agenda
6:00 PM – 6:10 PM
Reception and welcome
6:11 PM – 7:05 PM
Introductions, networking and cocktails
7:06 PM – 8:10 PM
Interactive discussion with dinner
8:11 PM – 8:30 PM
Conclusion and closing
Participation in this In person peer discussion is free of charge to qualified attendees. Once you’ve completed the registration, we’ll confirm your invitation and send you a calendar invite with directions to Sepia
We will follow COVID guidelines mandated by the government and the hotel
Here’s what attendees at past events have said:
A lot of other conferences I’ve gone to are driven off a podium, someone presenting me a solution before they understand my problem. Here I have an opportunity to talk to my peers and learn from them.
I’m not part of some enormous crowd out there. I’m getting lot of interaction, hearing from people, their own personal stories. Individual examples of how people are leveraging their CX skills in their industry, in their business, in the work that they do everyday.
Very intimate, Very one-on-one! You are able to really get a lot of candid responses, so we’re getting a ton of value from that and a lot of valuable insights.