Common Sense Virtual Roundtable:

Optimizing Risk Models to Balance Fraud Prevention and Customer Experience

April 15th, 2021, Successfully held

Presented by

Here’s what we discussed:

There are many ways to verify a customer, to varying levels of certainty, in an effort to prevent platform fraud. However, the tactics that lead to high certainty (like uploading a driver’s license) typically inconvenience the customer and do not translate to a good experience. So how can you implement scalable solutions that catch fraudsters while not sacrificing customer experience?

Our attendees joined this roundtable of industry product experts to gain insights into third-party data implementation and other best practices to solve their identity verification challenges.

Questions we discussed:

What data are you using to inform your card risk decisions?
Do you measure lifetime value for your customers? Are you responsible for optimizing a user’s journey?
How do your fraud models or rules system perform today?
What identity data is critical for your risk assessment or transaction/user verification workflows?

Moderated by

Frank Turner

Senior Solutions Architect at EKATA

Participation in the Virtual Roundtable is free of charge to qualified attendees. Once you’ve completed the registration, we’ll confirm your invitation and send you a calendar invite with a link to the meeting.

If you don’t qualify, we’ll suggest other learning events that may be a better fit for you.

Here’s what attendees at past events have said:

I think it’s really a must-attend event for CX professionals. I’ve gone to other events in the past and this surpasses all of them.

Kimberly Carpenter

Director, Large Business Customer Experience, NRG Energy

A lot of other conferences I’ve gone to are driven off a podium, someone presenting me a solution before they understand my problem. Here I have an opportunity to talk to my peers and learn from them.

Ryan Smith

Sr. Director Care Strategy & CX, GoDaddy

I’m not part of some enormous crowd out there. I’m getting lot of interaction, hearing from people, their own personal stories. Individual examples of how people are leveraging their CX skills in their industry, in their business, in the work that they do everyday.

Nicholas Zeisler

Principal, Zeisler Consulting

Very intimate, Very one-on-one! You are able to really get a lot of candid responses, so we’re getting a ton of value from that and a lot of valuable insights.