I think it’s really a must-attend event for CX professionals. I’ve gone to other events in the past and this surpasses all of them.
Director, Large Business Customer Experience, NRG Energy
Why CX Programs Struggle to Demonstrate Business Impact
April 27th, 2021, Successfully held
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Here’s what we discussed:
Despite heavy investment over the past few years, CX programs are struggling to demonstrate measurable business outcomes. One of the primary reasons for this is the lack of a comprehensive and unified view of the customer experience.
A proliferation of siloed, mostly survey-based, VoC efforts across the organization has resulted in a myopic approach to acquiring and acting on CX insights and a fragmented view of the customer that often does more harm than good.
Our attendees joined Christopher Stark, Director, Business Value at Khoros for a frank discussion about data siloes, survey fatigue, and how to create a unified view of their customers to drive better collaboration internally and deliver on the promise of customer data.
Request detailed session notes
We are careful about who we send this key document to. The session notes will be sent based on the request, provided your profile matches our qualification criteria.
How Topbox + Khoros works:
Topbox sits on top of all your customer communication platforms to provide a single view of all customer conversations and comments, normalizing and classifying the data for comprehensive CX analysis.
• Aggregate all sources of customer contact and feedback.
• Classify each customer interaction with a taxonomy unique to your business.
• Visualize data down to the individual interaction in one application.
• Democratize access to data and insights across the organization.
Participation in the Virtual Roundtable is free of charge to qualified attendees. Once you’ve completed the registration, we’ll confirm your invitation and send you a calendar invite with a link to the meeting.
If you don’t qualify, we’ll suggest other learning events that may be a better fit for you.
Here’s what attendees at past events have said:
A lot of other conferences I’ve gone to are driven off a podium, someone presenting me a solution before they understand my problem. Here I have an opportunity to talk to my peers and learn from them.
Sr. Director Care Strategy & CX, GoDaddy
I’m not part of some enormous crowd out there. I’m getting lot of interaction, hearing from people, their own personal stories. Individual examples of how people are leveraging their CX skills in their industry, in their business, in the work that they do everyday.
Principal, Zeisler Consulting
Very intimate, Very one-on-one! You are able to really get a lot of candid responses, so we’re getting a ton of value from that and a lot of valuable insights.
Director, Global Digital Marketing and Customer experience, Stanley Black and Decker.
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